What We Offer
The ClickDimensions Nurture Campaigns Offering automates the process of developing and maintaining relationships with customers at every stage of their journey. Nurture campaigns allow you to communicate with your customers and interested prospects to develop advocates and identify selling opportunities.
By automating your leading nurturing activities:
The Importance of Nurture Campaigns
69%
Phillips Electronics found that where NPS increased, revenue grew by 69%.
70%
Over 70% of leads are lost due to inadequate follow-up practices.
89%
89% of professionals report that events are critical for reaching business objectives.
Nurture Campaigns Offering Execution Steps
Steps may vary based on customer needs/requirements
Nurture Campaign Offering Execution Steps
Step one
Consulting Session & Project Management
Understand customer’s business needs
and identify strategy
Step TWO
Tracking Script
Build tracking script
Step THREE
Campaign Script
Build campaign script
Step FOUR
Form and/or Survey
Build a Form and/or Survey
Step FIVE
Email Template
Build confirmation email template
Step SIX
Campaign Automation & Lead Scoring
Build campaign automation and set up lead scoring for 1 campaign
Step SEVEN
Landing Page
Build landing page
Step EIGHT
Sign-Off & Next Steps
Project sign-off and discuss next steps with the ClickDimensions Marketing Services team
Nurture Campaign Offering Execution Steps
Nurture Campaigns Offering Execution Steps
Step one
Consulting Session & Project Management
Understand customer’s business needs
and identify strategy
Step TWO
Tracking Script
Build tracking script
Step THREE
Campaign Script
Build campaign script
Step FOUR
Form or Survey
Build form or survey
Step FIVE
Email Template
Build confirmation email template
Step SIX
Campaign Automation & Lead Scoring
Build campaign automation and set up lead scoring for 1 campaign
Step SEVEN
Landing Page
Build landing page
Step EIGHT
Sign-Off & Next Steps
Project sign-off and discuss next steps and features with ClickDimension MS team
Key Deliverables
Future Maintenance
Check for Success
- Check the results of the conversions to identify opportunities for improvement in the next campaign.
- Update internal notifications or content as needed.
- Remove/deactivate unengaged leads from marketing lists.
- Review and optimize your lead scoring model.
Recommend Maintenance Schedule
- Nurture campaigns should have a defined start and end date.
- Results should be reviewed quarterly or as needed to expand or optimize the original content and cadence.
